S E N S O S T A T

SENSORY TESTS, CONSUMERS & MARKETING

Areas of activity

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Food

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Textile

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Equipment

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Cosmetics

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Pharmaceutical

Adapt your product to a specific market

  • 66% of consumers say that sensory marketing positively changes their opinion.
  • The individual retains 35% of what he smells.
  • 70% of consumers think that emotions count for 50% in their purchasing decision.
  • The individual retains 5% of what he hears.
  • Touch influences our purchase decision by 6%.
  • Color increases readership by 40%.
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Come and discover our latest articles

Non classé 08 Feb 2018

A NEW METHOD

Wine and Cheese: Two Products or One Association? A New Method for assessing Wine-Cheese

Non classé 08 Feb 2018

FOOD AND QUALITY PREFERENCE

Do we need to replicate in sensory profiling studies? (more…)

Non classé 29 Jan 2018

FOCUSING ON… TIMESENS SOFTWARE

Is selecting the right software to carry out your sensory tests and analyze the

Non classé 29 Jan 2018

SensoStat News #

SensoStat News #10 are available! (more…)

Non classé 12 Jul 2017

Our Team will be present at Pangborn Symposium 2017!

We will be present at Pangborn 2017 (Providence - Rhode Island). We will have

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    oreal
    nestle
    seb
    danone
    yoplait
    givaudan logo
    occitane